Social Media Management

Strategic, Data-Driven Social Media Management That Delivers Results

We focus on measurable impact, not vanity metrics. Our social media management services are designed to help businesses grow their audience, increase engagement, and drive real business results. With a focus on ROI-driven strategies, we use advanced analytics tools like Sprout Social, Hootsuite, and Metricool to track performance, optimize content, and ensure that every dollar spent translates into tangible growth.

We offer tailored social media solutions starting at $1,000 per month, with comprehensive management packages available up to $3,500 per month for brands that require a full-scale strategy.

FAQs

  • It depends on your industry and target audience. Common choices include:

    • Facebook & Instagram: Great for most businesses, especially B2C brands.

    • LinkedIn: Best for B2B companies and professional networking.

    • Twitter (X): Useful for real-time updates and industry news.

    • TikTok & YouTube: Ideal for brands with video content and younger audiences.

  • Engaging content:

    • Videos & Reels (short-form content has higher engagement)

    • Behind-the-scenes content (humanizes your brand)

    • User-generated content & testimonials

    • Polls, Q&A, and interactive posts

    • Educational and how-to content

  • Organic social media growth takes time, typically 3-6 months to see significant engagement and audience growth. Paid advertising can deliver quicker results, depending on budget and targeting.

  • Success is measured using key performance indicators (KPIs) such as:

    • Engagement (likes, comments, shares)

    • Follower growth

    • Website traffic from social media

    • Lead generation and conversions

    • ROI from paid ad campaigns

Pricing & Packages

  • Essentials Package – $1,000/month

    Platform management for up to 3 social channels

    Content creation and scheduling

    Audience engagement and response

    Basic analytics and monthly reporting

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  • Growth Package – $2,000/month

    Includes all Essentials features

    Paid social media ad management

    Competitor analysis and benchmarking

    Advanced analytics and biweekly reporting

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  • Comprehensive Package – $3,500/month

    Includes all Growth features

    Custom video content and professional photography

    A/B testing and conversion rate optimization

    Full-scale social media advertising strategy

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What We Deliver

Strategic Content Planning – Data-backed content strategies aligned with your business goals.

  • Performance Tracking & Reporting – In-depth analytics using Metricool, Sprout Social, and Google Data Studio to track engagement, conversions, and ROI.

  • Audience Engagement – Active management of comments, messages, and interactions to strengthen customer relationships.

  • Paid Social Media Advertising – Conversion-focused ad campaigns on Facebook, Instagram, LinkedIn, and Twitter designed to maximize return on investment.

  • SEO-Optimized Social Content – Hashtag research, keyword-rich posts, and trend analysis to improve visibility.

  • Competitor Benchmarking – Industry analysis to identify opportunities and stay ahead of the competition.

  • Automated & Manual Scheduling – A mix of real-time engagement and scheduled posts to maintain consistency.

Why Businesses Choose Cummins Advertising

  • Results-Driven Approach – We prioritize ROI, engagement, and conversion metrics, not just follower counts.

  • Industry Expertise – Our team stays ahead of algorithm updates, platform trends, and audience behavior shifts.

  • Advanced Analytics & Tracking – We use AI-powered tools and real-time data to make informed decisions.

  • Custom Strategy for Every Client – No cookie-cutter plans; every campaign is tailored to your industry and goals.

  • Full-Service Digital Marketing Support – Need more than social media? We also specialize in SEO, PPC advertising, and content marketing.